Varad Digital Marketing, Nangal Dam

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Introduction to Social Media Marketing
  • Importance of Social Media Marketing
  • Evolution of Social Media Platforms
  • Key Concepts and Terminologies
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Social Media Strategy Development
  • Setting Objectives and Goals
  • Identifying Target Audience
  • Content Planning and Creation
  • Engagement Strategies
    Influencer Marketing
  • Paid Advertising

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Social Media Advertising
  • Introduction to Advertising Platforms
  • Targeting Options and Custom Audiences
  • Ad Formats and Creative Best Practices
  • Budgeting and Bidding Strategies
  • Ad Performance Tracking and Optimization
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Case Studies and Practical Applications
  • Real-Life Examples of Successful Campaigns
  • Group Projects and Exercises
  • Guest Speakers and Experts